HIGH DEMAND DIGITAL SKILLS 2025: This is what Professionals Do

4 years ago -

WHO else wants to be successful with high demand digital skills in 2025?

According to the World Economic Forum’s Future of Jobs report, it is said that about 50% of employees around the world need to reskill by 2025. With the transformation in the digital field, there is a pressing need for employees to develop and deepen their digital & technical skills to improve work quality, drive creativity, and stay employable. Due to the pandemic, most traditional workplaces have undergone digital transformation. Technology has entered almost every sector. In the future, the high demand digital skills are AI, cloud computing, Project & product management, UI/UX design, SEO, and others. Even the sectors that use limited tech infrastructure also mold their businesses to be digital to ensure they stay afloat. Companies are facing a new challenge in the digital-first world, and there are not enough people with the right digital skills to power their business transformation now and in the future.

“According to the CWJobs reports, Companies need 33% in IT support, 23% in Cybersecurity, 18% in Cloud, 15% in Artificial Intelligence, 15% in Coding & 13% in Data Analytics.”

That means the demand for employees with high demand digital skills is soaring. Here is the list of high demand digital skills for young adults and other employees who are engaged in the digital field.

Top 8 High Demand Digital Skills 2025

Social Media Marketing
Digital Project and Product Management
Artificial Intelligence
Coding, Web, and App Development
Cloud Computing
SEO/ Data Analytics
UX/ UI Design
Digital Marketing

Explore online courses and find courses to help you grow in high demand digital skills.

Social Media Marketing focuses on increasing conversions, advertising & building brand awareness. Most of the business’s strategy is summed up in one sentence: “Keeping up with the boring posts and promotions to your followers across every social media channel.” If so, then you should stop now. Then, what should you be doing?

Focus on a single social network channel. It takes time and effort to build a following, so it’s better to focus on just one social media channel, at least initially. For that, you should choose which one is a suitable and better place for you.

You must find that network where your target audience hangs out. For instance, some hang out on Facebook or Instagram, and some on Twitter or TikTok. If you are a food and travel blogger, then Pinterest would be a good option for you. For entertainment or learning purposes, people tend to go on YouTube. Facebook and Instagram are different, people don’t go there to see 30-minute tutorials that pop up in their newsfeeds. They used it for interesting, funny content and hanging out with friends. Twitter, on the other hand, is about communicating efficiently and not overwhelming people. Quora is also one of the good options if you’re a blogger.

Focus on One Platform: Build a loyal following by learning a single platform before growing.
Know Your Audience: Choose platforms where your target audience is active. For example, travel bloggers thrive on Pinterest, while video creators grow on YouTube.
Create Engaging Content: Platforms like Instagram and Facebook are ideal for entertaining and visual content, whereas LinkedIn caters to professional networking.

Invest time in creating compelling stories and interacting with your audience to maximize engagement and build a strong online presence.

Businesses and companies have always had a direct and indirect impact on revenue. Hence, digital skills & competencies are needed to drive marketing in the future.

2. Digital Project and Product Management

Digital project managers need to have complete knowledge of how digital projects are developed from ideation to prototype, fully developed digital services and products. Project and product management is a vital part of developing digital services and products in a timely and cost-effective way. Knowledge of AGILE and SCRUM methodologies will stand out on any CV.

The growth of software as a service will make product management more integral to the technology sectors.

Key Responsibilities of a Digital Project Manager

Assignment of tasks, & appointments.
To create and communicate a project plan, schedule, & budget.
To plan the internal and external resources.
Provisions of status reports.
To obtain information about the running project.
Contribution to customers’ suggestions and offers.
Documentation of all project results and events.
Evaluation of project success.

With the increasing adoption of SaaS (Software as a Service), digital product management has become indispensable in the tech sector

3. Artificial Intelligence/ Machine Learning

Artificial intelligence (AI) is one of the biggest high demand digital skills at present, and yet many people are unaware of what it is and how it is used for marketing purposes.

According to Business Insider’s Report, around half of marketers use some form of artificial intelligence tools in their everyday tasks. For example, some marketers use the power of AI with email marketing tools like MailChimp, which is also trusted by Coca-Cola and LinkedIn, too. Some use AI with social media marketing tools like Hootsuite to schedule Facebook posts, tweets, and shares for maximum engagement. SEO is important for every successful website, which makes AI search marketing tools a must-have for any marketer. MarketBrew AI software is a must-have SEO platform for diminishing the time spent analyzing results and problems.

The WHO declared the novel virus outbreak, COVID-19 as a pandemic, causing a massive impact on humankind and their businesses. This pandemic is expected to stimulate the growth of marketing of our next generation via tech giants, including Artificial Intelligence, owing humans to the mandated work-from-home policy. For instance, the AI-enabled Chatbot, which is launched by Google LLC, responds to the issues of the customers. And, this might experience great to massive customers in the COVID-19 outbreak to respond to the issues over chat, voice, and other social media sources.

Applications of AI in Marketing

Personalized email campaigns.
Advanced SEO tools like MarketBrew are used to analyze data and improve rankings.
AI chatbots for enhanced customer service, as seen during the pandemic.

AI-powered solutions continue to revolutionize how businesses connect with their audiences.

To know more about “How AI is used in Marketing”

4. Coding, Web, and App Development

The heart of any digital service and technical product is coding. The core languages of programming and web & app development include PHP/JavaScript, Bootstrap, jQuery, MySQL, Python, Code Igniter, and Angular. These are the top 10 high demand digital skills in 2025 for employees on LinkedIn.

Why Coding Remains a Must-Have Skill

Drives innovation in software and app development.
Provides the backbone for creating seamless digital experiences.
Ensures job security in a technology-driven world.

The future of our story is written in the lines of code. The demand for programming has been unbroken for years, and it will continue. So, to stay relevant in this ever-evolving world, learning a new programming language is critical.

5. Cloud Computing

Cloud computing is another high demand digital skills, allows users to access all the files and features of the system without having to keep the bulk of the system on their computers or devices. It is useful and more valuable for businesses that need to access a large amount of data over a secure online network connection. It gives the flexibility of connecting to your business at any time, anywhere. Even most people already use cloud computing services without realizing it. Google Drive, Slack, Google Photos, Gmail, and even Facebook and Instagram are cloud-based applications.

Benefits of Cloud Computing

Flexibility to work from anywhere.
Cost-effective storage and data management solutions.
Scalable infrastructure to meet business demands.

Increased adoption of cloud computing in businesses, there will be massive demand for cloud computing professionals now and in the future. AWS and Microsoft Azure, Amazon, and IBM Cloud are changing the cloud computing landscape and are targeted toward unique business operations and their needs.

Click for Cloud Computing in Nepal

6. SEO/ Data Analytics

SEO, high demand digital skills, aims to improve your website to the top ranks in search engine results. The more keywords and phrases related to your business rank, the higher your rank on the search engine results. Many people will become familiar with and see your website and business after that. SEO helps to redirect more traffic to your website from the audience you target. That’s why SEO is a very effective strategy; with this, you can attract more potential clients and earn more revenue, of course.

There has been exponential growth over the years that has led to the adoption of analytics tools. Many businesses and companies are analyzing data to make complex decisions and also gain customer confidence. Due to the slowdown in the job market during this pandemic, data analytics professionals demand high-demand Digital Skills in 2025.

Why SEO and Analytics Are Necessary

Improve search engine rankings using targeted keywords.
Analyze user behavior to refine marketing strategies.
Attract and retain potential clients.

7. UX-and-UI-designs

User experience is more necessary high demand digital skills than ever, and users’ attention spans continue to decline. Currently, UX/UI is not just about the visually appealing user interface and proven navigation. It has now become a creative-analytical role that depends more on data than mere intuition.

UX designers need to think about the buyers’ journeys of modern customers spanning multiple platforms. So, it is important to deliver a consistent customer experience across multiple platforms to ensure a smooth shopping experience.

Essential Skills for UX/UI Designers

Understanding user behavior to create intuitive designs.
Delivering a consistent experience across multiple platforms.
Combining creativity with data-driven insights to optimize user journeys.

UX/UI design has gained importance with the focus shifting to user experience. In this current situation, businesses need to adjust to the new normal, and there will be a growth of apps. There will be a high demand for improved UI/UX design in the future.

8. Digital Marketing

Business-related activities always have a direct or indirect impact on revenue, the digital network, which includes marketing. Digital Marketing is an essential high demand digital skills for any business in today’s online world. It is one of the best High-demand Digital Skills in 2025 to grow your business from scratch.

What Makes Digital Marketing Important?

Offers measurable results with tools like Google Analytics.
Builds a strong personal or corporate online brand.
Provides cost-effective solutions for reaching global audiences.

As you see, competition is in every field more than ever in the advancing digital world. Every size and shape of company and business is competing with one another to have their voice heard. Marketing, in other words, means spending money or dollars. However, today, marketing is complicated, and there are many competitors. Also, you can apply digital skills to build a good personal online brand.

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Ruby is an IT Engineer | Blogger | Digital marketer who offers Copywriting, ghostwriting, and blogging services to provide digital marketing content that gains social media attention and increases search engine visibility.

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